Author Archive

Barnardos & Mersey Care

Written by admin on . Posted in Case Studies

Coldlight were commissioned by Barnardos and Mersey Care to develop the final bi annual report for the The Family Support Worker – Community Mental Health Teams and Children’s Centres Project. The report formalised the findings and outcomes of the 6 month programme, highlighting the journey of the pilot and focussing on lessons learned and recommendations for the future. Coldlight worked closely to both organisations’ graphic design brand guidelines, utilising colour schemes and typography from both to produce a clear and ‘on-brand’ bi annual report.

The report was delivered both in print and interactive electronic formats.

Virtual Staff College

Written by admin on . Posted in Case Studies, Case Studies Digital

Coldight were commissioned by Virtual Staff College to redevelop their website to update its functionality and to incorporate a significant amount of new information following their adoption of several services from the National College.

The website is now running on a content management system which allows any of the VSC team to update the site from wherever they are.

The site is designed to have clear and intuitive navigation allowing content to be easily accessed and read, this is further enhanced by including a ‘bare bones’ version specifically developed for mobile devices.

The site is here:

www.virtualstaffcollege.co.uk

Jorvik Hotel, York

Written by admin on . Posted in Case Studies Digital

Coldlight have just developed and launched a new website for the Jorvik Hotel in York. This boutique hotel wanted an online presence that reflected its unique accommodation and service. The site is built on an open source content management system, which allows the hotel staff to update information regarding special offers and events quickly and without cost and is designed to work across both static and mobile devices.

The site is here:
www.jorvikhotel.co.uk

The Pantone colour of 2012

Written by admin on . Posted in News

It’s that time of year again. Last year Pantone’s official colour of the year was ‘Honeysuckle 18-2120′, this year they’re going for ‘Tangerine Tango 17-1463 ’. Have a look at their official press release by clicking here. You can also download a palette of new colours for use with Adobe products. Nice.

Family Refugee Support Project

Written by admin on . Posted in Case Studies

Coldlight have just completed work for the Family Refugee Support Project to create their latest annual report. The report showcases the organisation’s achievements and successes over the past year. In additional to a printed report the publication is also being distributed electronically.

Printxchange

Written by admin on . Posted in Case Studies, Case Studies Digital

Coldight worked closely with Printxchange to revise their branding and create a new online presence for the organisation. The new site www.printxchange.co.uk has been created to present their new extended range of digital services in an clear and engaging way.

Alan Smith, Managing Director of Printxchange said:

“Our organisation has been transformed recently with the increased take up of our web to print solutions. In combination with this, our new extended range of cross media marketing services meant that our branding and our online presence needed to be refreshed. Coldlight have done a fantastic job in creating a modern, bright, engaging site with a look and feel that really helps our clients to understand our organisation and our service range.”

The site is here:

www.printxchange.co.uk

 

World email marketing tracking

Written by admin on . Posted in News

We have now incorporated a great new feature into our email marketing system. Every time you send an email campaign, we’ll show you who is opening it, clicking links, forwarding it to their friends, liking it on Facebook or mentioning it on Twitter. Here’s the great part —you can view this all on a map, in real-time.

The system also includes a neat breakdown of where all your subscribers are located across the globe.

 

Google Doodle Mr Men

Written by admin on . Posted in News

Google‘s homepage has today been showing a series of Mr Men banners in celebration of Roger Hargreaves. They came as an unexpected surprise to us all this morning and I was taken by how iconic the character designs really are (especially when taken out of the context of the books). There are so many great designs but I think we’ve all agreed on Mr Messy as our favourite (although Mr Rush is also very cool).

Create the Change and Culture Connect

Written by admin on . Posted in Case Studies

Coldlight worked with Create the Change and Culture Connect to create firstly unified identities for the organisations and secondly in the production of their new service pack. The pack serves to outline the organisation’s new range of culturally based services and allows schools across the region the opportunity to become involved with their programme.

Emma Bush, Managing Director of Culture Connect said:

“From the start Coldlight completely understood our branding requirements. The identity and promotional literature they created are perfect as they successfully convey the creativity and cultural nature of our core brand.”

Recommended Agency Register

Written by admin on . Posted in News

We are delighted to announce that Coldlight has been successful in being added to the RAR Recommended Agency Register. This accreditation is only awarded when an organisation is rated highly by its clients for outstanding work. A big thank you to everyone who said very nice things about us and contributed to this achievement. We look forward to continuing to provide exceptional work and level of service to all our clients.